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Applications Across Industries
FaceEx-Blog1
There is a wide array of technology available that claims to be at the forefront of innovation, but none can match the versatility and reliability of facial recognition. The global market for facial recognition is estimated to reach 9.78 billion by 2023, more than tripling where it was in 2017.

Its effectiveness is without equal, surpassing the precision of the human eye. Our systems use deep learning algorithms to recognize fraud detection, reduce the need for traditional identifiers such as passwords and card readers, and improve the ability to distinguish between human faces even in poor lighting conditions.

North America is the second highest share of the market due to environmental changes that call for an increase in enhanced surveillance and monitoring at public places. Government buildings and critical infrastructure seem like the obvious choice for this technology, but the demand in those areas pales to the need for facial recognition in the educational sector. We have established groundbreaking partnerships with institutes of higher learning such as Florida State University to develop FaceEx-powered surveillance packages that will keep their students and our future safe in a world of escalating threats to campus security.

In the private sector, the cruise industry and large entertainment hubs will reap huge rewards by implementing varying layers of visual matching and recognition technology due to the crowds these industries support on a daily basis. These sectors are already benefiting from our FaceEx platform; for example, we have collaborated with theme park giants such as Universal Studios, Six Flags, and Disneyland as well as titans of the cruise industry such as Disney Cruise Lines and Norwegian Cruise Lines to devise tailored solutions for streamlined access control and crowd management.

Beyond its wide range of current applications, facial recognition technology is brimming with untapped potential. One particularly fascinating route is the use of facial recognition to determine an individual’s psychological state by reading the minute details of his or her facial expression. Even further, researchers from Macquarie University in Australia learned how to use this feature to analyze physiological health by mapping BMI, body fat, blood pressure, and other health indicators to facial topography. The application’s potential in the medical field is unquestionable, however there are also many uncharted security innovations waiting for the revolutionary FaceEx platform to make them a reality.

The use of fine-tuned psychological state analyzers to detect security threats and violent altercations before they happen, for example, is just one of these new innovations. This is especially salient in high-stress, high-stakes environments such as casinos and major banks, where large monetary transactions occur and personal integrity is critical. In these environments, individuals exhibiting suspicious facial expressions can be monitored more closely, allowing response time and preventive measures to improve. In a casino, this could mean identifying the telltale signs of a cheating gambler. In a bank, individuals planning to commit an armed robbery can be marked and neutralized prior to a single weapon being drawn.

There are as many potential applications of facial recognition as there are faces in the world. FaceEx will push the boundaries of facial recognition and bridge present capabilities with future innovations.